Armando Lerma and Carlos Ramirez joined artistic forces after meeting at a Coachella Valley art gallery in 1998. In 2001 they entered the Los Angeles gallery scene as the Date Farmers with a show at New Image Art. Using found materials such as discarded signs, wood and corrugated metal, their work echoes Mexican-American heritage rooted in California pop culture. Through their unique cultural perspective as American-born Chicanos, the artists explore topical subjects with profound simplicity. Their work has been exhibited in museums such as Oakland Museum of California, Laguna Art Museum and Palm Springs Art Museum. In 2008, the artists’ Crying Playboy exhibition at Jonathan LeVine Gallery was the subject of a short documentary program, which aired on the Current TV cable network.